Episode 2

Episode Two: An Interview with Jayson Gehri

Published on: 1st September, 2019

Jayson Gehri is currently a worldwide marketing leader for a $3bn+ business that includes the Db2 brand within the IBM Analytics software group. He leads a team of cross-functional marketers responsible for the strategy, plan and execution of a global marketing program to support these products. As part of the role, h is also leading a transformation to agile marketing within his team to drive better market responsiveness and outcomes.

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About the Podcast

Deep Dive into Agile Marketing

Agile marketing expert John Cass shares insights, interviews, and more in this new show from the Business Agility Institute.

About your hosts

Business Agility Institute

The Business Agility Institute is a fiercely independent research & advocacy organization for the next generation of companies. We drive industry change through applied research, pragmatic guidance, and building networks of individuals and organizations. Our goal is your success, no matter what the future brings.